---
title: Sam takes the helm
description: Sam takes the helm
---

[Love to Ride Blog](https://blog.lovetoride.net)

# [Sam takes the helm](https://blog.lovetoride.net/2013/09/09/sam-takes-the-helm)

 Written by [Thomas Stokell](https://blog.lovetoride.net/author/thomas-stokell) | September 9, 2013 at 12:56 PM

<https://blog.lovetoride.net/hubfs/Imported_Blog_Media/2013-07-17-16_32_39-1-1.jpg>

Sam Robinson has now taken over as General Manager of Challenge for Change. Thomas Stokell set-up Challenge for Change 6 years ago and has been Managing Director since.

However, after 11 years promoting cycling, he has decided to start focusing his time and energy on some new initiatives and ideas.

*“I’m very proud of the results that our team and our project partners have achieved over the last 6 years”* says Thomas.

*“It’s been a great ride establishing and developing Challenge for Change.  We’ve now encouraged more than 28,000 non-cyclists to jump back on a bike and give cycling a go and replaced more than 10,000,000 car journeys with bike journeys.”*

*“I’d like to thank all the local authority partners we’ve worked with and all our staff past and present – they have done some excellent work.”*

Sam has been working with Challenge for Change since 2011 as Partnerships Manager. Everyone at Challenge for Change is excited to see Sam take over.

*“Its just such a positive time for cycling and especially for those who work hard to promote the excellent all-round benefits it brings”* explains Sam. *“2013 is our best and busiest year yet and we are seeing record numbers of both new and repeat Cycle Challenges. I am delighted to have been asked to step into Thomas’s shoes and I am looking forward to creating the next wave of programmes in the UK and overseas, with some fun pilot projects on the horizon.”*

Thomas will remain actively involved in Challenge for Change and will continue to be a director on the Board.  As for what next… *“I’d like to work more with kids – the future custodians of this wonderful planet.  There are also some things happening in the world that I’d like to contribute towards changing.”  *

[View full post](https://blog.lovetoride.net/2013/09/09/sam-takes-the-helm)

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