As we wrap up the year, I’m reflecting on how grateful I am for the impact that we are all achieving together.
All of us who are working to encourage and support more people to ride bikes - for transportation, health, and our environment - are having a positive impact.
I know that in the day to day work it can be easy to miss both the big picture impact and the individual impact that we help achieve when people rediscover how enjoyable and rewarding riding a bike can be.
I hope you enjoy some well earned rest and relaxation this holiday season, and you take a moment or 12 to contemplate the impacts big and small that you are having in your work.
Well done! And rest well!