The Love to Ride Blog

Creating a more bike friendly world

Starting with ‘Why?’

  • by: Thomas Stokell

We watched this excellent TED talk by Simon Sinek recently.

Simon Sinek talking about 'Start with Why' at Ted Talk conference

It got us thinking about:

  • Why we do what we do
  • How we do it
  • What we do

In that order (the order is important).

Gathering our team both physically and virtually on skype we explored our ‘why’ and our ‘how’.

And here are the fruits of our thinking:

Read the post: “We believe…”

Read the post: “That’s how we roll”

Published on: 26, Jun 2022

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