Bristol City Council has successfully leveraged the Love to Ride platform and programme, achieving impressive results:
- In 2024, 1,995 people and 170 businesses participated in the Love to Ride Bristol programme.
- Of those who did not ride a bike before participating, 56% report riding more frequently.
- Of those who did not ride for transportation before participating, 31% have now started riding for transportation.
- Among those who did not meet the recommended levels of physical activity before participating, 51% have since increased their physical activity levels.
Additionally, 37% of those who signed up are part of the target audience—new riders or those who ride only occasionally.
62% of 'new riders' are female
When the cost of the program is divided by the results that the program has achieved, we get a 'cost per result' achieved.
Here is the 2024 'cost per result' analysis:
Note on 'cost per result' calculation: for each result of the project (e.g. the 'number of new people taking up bike riding' ) we take a proportion of the total budget (e.g. 14% of the budget) and divide it by the total number of people who have taken up biking as a result of the program. This calculation generates the 'cost per result' figure for each result type.
Kudos to Bristol City Council for achieving these results with the Love to Ride programme and platform! 🎉
We love delivering excellent value for money to our customers and our work in Bristol is another example of the Love to Ride platform and programme doing just that.
