The Love to Ride Blog

Creating a more bike friendly world

Thomas Stokell

The Swindon Workplace Cycle Challenge

The Swindon Workplace Cycle Challenge is a fun, free competition designed to get more people cycling.

Case Study

The Bike Wise Business Battle – New Zealand

The Best Way To Promote Cycling

The ultimate aim of cycling promotion is to change people’s behaviour so that they choose to cycle more in future. The key to changing people’s cycling behaviour is to change their existing perception...

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